Technology to help creators spend more time...creating.

Your content is your answer—but that isn’t exactly helpful. Content creation is both a difficult code to crack and a terrifyingly simple problem to solve.

That fact is: you already know exactly what kind of content to create. Your content comes from the stuff that makes you tick. The stuff that you find interesting, infuriating, or unapologetically fun. The stuff you love. (Terrifying.)

The difficult part comes with the logistics. Finding the energy. Freeing up the time. Forking over the cash. These are just some of the administrative woes of the content creator. When all you start to think about is going viral, going broke, or both, it can be difficult to focus on the good stuff.

That’s where Cutlabs cuts in.

Launched by founders Michael Ninh, Darren Lu, and Shawn Wei, Cutlabs comes with a simple proposition: create videos in one single click. Armed with the power of AI—in a bid to actually help creatives, rather than drive them to the brink of extinction—it’s a game-changing editor, viral hitmaker, and major timesaver all in one.

semi-serious) streamer how much time or money they spend on editing just a fraction of that video, and the answers are sobering.

For proficient editors, creating a single clip can easily take upwards of an hour. For longer-form videos, that time doubles, triples, or quadruples. (And for newer editors, things take even longer.)

For those who outsource their video, even the most affordable editors can cost upwards of $30 per hour, with some charging over $100 for their services.

From time spent to money spent, the cost of video editing alone can be prohibitive to all but today’s top streamers. Throw in the energy spent on learning and practicing video editing, scheduling releases, researching trends, and more—and suddenly, you have a full-time job on your hands.

If you’re going to have a job—full-time, part-time, or otherwise—it should be a job doing what you love. That’s the terrifyingly simple prospect of content creation. It should be something that really gets you excited—and all too often, it really doesn’t. Cutlabs puts you back in control, saving you time and resources to focus on the parts of content creation that matter to you.

More Content. Cutlabs turns your content engine into an efficient machine. In an era dominated by short-form vertical video (TikTok, YouTube Shorts, Instagram Reels), Cutlabs gives you the power to create clips in seconds. (It works great for long-form stuff, too.)

Better Quality. In this well-oiled content machine, the clips are anything but run-of-the-mill. The AI behind Cutlabs is trained to optimize user engagement by identifying highlight-worthy moments in your streams and creating clips tailor-made for their viral moment. New features are being added every month, and you always have the power to edit the clips further if you want.

Less Time Lost. In the traditional content-creation pipeline, you can spend hours editing (or hundreds of dollars having someone else do it for you). With Cutlabs, the clips come quickly—at a fraction of the cost. What will you do with the savings?